Verksamhetsplan 2021/Tabell över program, strategi och mål/Måluppfyllnad

<< 2020

The goals outlined here are the same as in 2020.

Program	Strategy	Goals 2021	Progress (end of the year)	Comments
Access	The chapter shall increase the knowledge about free licenses and increase access to free resources.	A.1.1 Enrich the Wikimedia projects with 25 new resources, through the creation and distribution of materials and by providing support and performing batch uploads.	23 resources out of 25	We nearly reached the goal. The uploads are a mix of datasets and media files from Sweden as well as internationally. During the year we also did a lot of preparatory work to make it possible to increase the number of uploads in 2022. Even though they do not get reported as new datasets we also invested significant resources into the continued effort to improve earlier uploads with Structure Data on Commons. In total we worked on adding SDC to files in 31 different datasets.
		A.1.2 150 identified subject experts contribute to the Wikimedia projects with at least 1 productive edit each, through the dissemination of information, maintaining relationships or arranging thematic edit-a-thons.	81 experts out of 150	The goal was not achieved. Due to the pandemic we have reduced the editing activities as we see less success with them. Instead we have focused on presentations and seminars as well as developing better educational material and tools.
		A.1.3 Involve 10 courses in the Wikipedia Education Program, through educating motivated teachers and providing expertise on the Wikipedia tools for education.	10 courses out of 10	We reached the goal. The last few years we have seen more courses work with Wikipedia in the autumn and this was the case also this year. This is especially positive since we are focusing a lot of effort into developing digital course materials and an international exchange program. This meant that the time available was more limited than previous years.
	The chapter shall promote the increased use of free licenses.	A.2.1 To increase the use of free licenses ensure that 50 organizations are reached with information on free licenses.	306 organizations out of 50	We significantly overachieved in this area. This was because we increased our focus on presentations in an international setting this year. We focused on sharing information about the opportunities with Structure Data on Commons which was well received. We also actively reached out to intergovernmental organizations (IGOs) and delivered presentations to e.g. UN agencies.
		A.2.2 Work actively to nurture and develop the relevant networks and contacts with people who can influence license choice of material in order to safeguard the topicality of the issue. This is achieved, in addition to regular activities, through active participation in or the organization of at least 10 new events and at least 10 new direct contacts with content owners, organizations and politicians.	56 new events out of 10 45 new direct contacts out of 10	Our definition of someone belonging to our network is when they have had a personal interaction with a representative of the association and our staff has some way of contacting them, and they have received information about what we do as an organization and how they can reach us. The external projects we received funding for allowed us to participate in far more events than expected, and thus reach far more people and organizations than expected.
Use	The chapter shall promote high confidence in and increased use of the Wikimedia projects and free knowledge.	U.1.1 To inform the public about Wikimedia projects and free knowledge, good media relations are central. This is achieved through active work with press releases, op-eds, commentaries, newsletter and presence on social media. Based on the key figures identified as metrics by the office the measured media activities for November 2021 will increase by 10 % compared to November 2020.	0 out of 10%	Comparing the month of November for 2020 and 2021 we saw an increase in followers on all of our tracked platforms, however only one showed a 10%+ increase. Comparing the aggregate data for each year we see an increase in reach on most platforms albeit less than 10%. We also see that we had a decrease in the number of posts and engagement on our social media platforms and a reduction in media mentions internationally.
		U.1.2 To increase awareness of the usage and trust, clearer measurement methods for how the Wikimedia projects are used, in general and by specific user groups, will be developed during the year.	Not achieved	Postponed to 2022 for financial reasons. We had negotiated with a research group to conduct the work, but we lacked certainty about funding and had to postpone the work until next year.
	The chapter shall promote high usability of the Wikimedia projects.	U.2.1 To decrease the number of bugs in the software and increase clarity all identified and verified bugs shall be reported on Phabricator within one week of being encountered and critical system messages will be translated. The result is monitored annually.	100% (6 new bugs and 0 translation messages)	We have reported all the bugs that we have encountered in the MediaWiki software. We have not included bugs that we have reported in external Wikimedia related tools. Without physical events with beginners the possibility of identifying bugs to report is reduced.
		U.2.2 In order to make content available for more people the Wikispeech extension shall be activated as a beta function on three language versions of Wikipedia before the end of the year, and supporting functionality/tools will be developed to add more languages.	1 of 3 languages activated No supporting functionality/tool has been finalized	We have gone through all the feedback from the initial code review and have activated Wikispeech as a gadget on Swedish Wikipedia. English, Arabic, Basque and Norwegian are all ready to be activated as well. However, since Wikispeech is not integrated as a MediaWiki extension Wikimedia Sverige is covering the server costs, instead of the Wikimedia Foundation. Therefore, we decided to not activate Wikispeech on Wikipedia in Arabic or English. We are however looking for funding opportunities to cover these costs going forward. We are hopeful that we will receive funding in 2022 to finalize the Speech Data Collector tools we have worked on since 2020. Many of the functionalities are close to ready and with a few months of development they should be possible to activate.
Community	The chapter shall support active users with expertise and other resources.	C.1.1 To make work easier, support will be given, by the office, 365 times to at least 100 Wikimedians (or others who advocate for free knowledge) through expertise, financing or other resources.	327 out of 365 occasions 81 out of 100 Wikimedians	The COVID-19 situation has limited the type of support we can offer. Our technology equipment is also getting old, which makes it less relevant for our volunteers to borrow. We did however provide long-term loans of equipment to a number of volunteers who used it regularly. For those we have marked each week of usage as an occasion. We also launched a new initiative where we provide access to a media archive, which proved very successful. This metric has always had an ambitious goal and this year we got closer to fulfilling it than ever before.
		C.1.2 To strengthen the community the chapter will support at least 75 recurring meet-ups for Wikimedians.	65 of 75	We did not reach the goal. The meet-ups continued online, but the frequency has been reduced. We expect this trend to change as COVID-19 restrictions are lifted.
		C.1.3 To facilitate the use of new technical solutions on Wikipedia, a project shall be carried out around implementation, based on the Community's needs and desires.	No new technical wish implemented	Due to staff changes we did not work on any new technical solutions but instead we invested a limited amount of time into updating and improving upon the solutions we activated in previous years.
	The chapter shall promote an inclusive climate and low barriers of entry for new users.	C.2 To increase participation from Wikimedia's underrepresented groups, targeted initiatives organized by the association shall result in one productive edit from 365 unique users belonging to one or more of those groups.	589 out of 365	The majority of women and non-binary participants took part in the WikiGap events that were organized across the world. As surveys are not required for participating organizations of the events we have, what we believe is conservatively, estimated that ⅔ of the participants were women, but that not all of them ended up editing. Our work with educational institutions is also an important way to engage people from underrepresented groups with a high percentage of participants being women or non-binary.
Enabling	The chapter shall be competent.	E.1 For the association to work competently the office staff shall be given the opportunity to develop their skills in relevant fields and the members of the board shall strive to develop their competences.	0 out of 9 board members 2 out of 12 staff members	Here we only measure when staff and board members participate in external trainings. We do not include the internal training that is organized for staff and board members nor do we include participation at e.g. conferences. Only seven out of 11 staff members worked the entire year, with three staff members on parental leave and one staff member drastically cutting down their engagement with the organization in the middle of the year. The interest in participating in training and courses that are entirely online seems to be lower amongst both staff and board members.
	The chapter shall be transparent.	E.2 To strengthen the transparency of the organisation and offer insight to international Wikimedia movement the members of the board or office staff shall participate in at least 5 international Wikimedia events and on a monthly basis update international newsletters and key wikiportals etc.	18 int. events out of 5 13 newsletters out of 12	The Wikimedia events were online and we have been able to participate in many of them. That way we have reached new groups with information about our work. However, it is worth noting that online events are not efficient in building personal relationships, which risks the transparency in the long-run as direct contacts and quick questions are less likely to take place. We have published our GLAM reports in This Month in GLAM on a monthly basis as well as in one issue of the Education newsletter.
	The chapter shall strive for organizational stability.	E.3.1 To ensure organizational stability the chapter shall work towards broad and sustainable funding where no donor exceeds 50 %, a 100 % increase in membership from the 31 December previous year, increase volunteer involvement by 30 % compared to the total amount for the previous calendar year.	WMF is the largest donor with 45%. 450 out of 1,000 members. 51 out of 91 volunteers.	WMF is the largest donor at 45%, as we received both an Annual Plan Grant as well as a project grant in 2021. The external grants we applied for however mainly affect the budget of 2022. A big source of funding was the legacy gift (at 35%) if this is not taken into account the share of the funding from the WMF becomes 70%. The distribution of funding does not take in-kind donations into account. We saw the membership number drop compared to 2020. This was likely caused, in part, by the pandemic which resulted in less events and opportunities to publicize ourselves. It however happened despite an increase in our social media presence. In 2022 we will investigate the cause of the drop and renew our member recruitment efforts. Most of the volunteer involvement occurred through our photo contests, and our efforts to develop a new strategy and with the work around the Open Educational Resources network. Overall it was reduced compared to 2020 as we had fewer physical events where volunteer engagement was possible.
		E.3.2 To ensure organizational stability the office shall actively work to increase the amount of overlapping competencies in business-critical areas.	Fulfilled the goal.	Efforts include improved documentation around finances, usage of our wiki and information about our new tools. Technical staff that has traditionally not been working with batch upload tools have been able to experiment with them in order to to develop a deeper understanding. We have also continued our efforts to organize small working groups at the office instead of delegating the responsibilities to one person and on documenting the work on Phabricator.